Archive For August, 2012

Wall Street Journal, 8/23: Start-Ups Emerge as Tech Vendors of Choice

This seems to be great news for our industry.

By BEN WORTHEN, WSJ

Businesses are getting more comfortable buying technology from start-ups and other small outfits, a shift that could usher in a period of slower growth for tech giants such as Hewlett-Packard Co.  HPQ -0.37% and Oracle Corp. DELL -0.27%

Businesses are increasingly turning to start-ups and … Continue Reading

Xtra Effort interviewed Brian Geery, Managing Director of Technology Sales Consultants and author of the forthcoming book, “How to Demonstrate Software so People Buy It”

Xtra Effort interviewed Brian Geery, Managing Director of Technology Sales Consultants and author of the forthcoming book, “How to Demonstrate Software so People Buy It“.

 Xtra Effort’s intention is to provide additional value to our clients: high growth, enterprise technology company CEO’s, VP of Sales, Sales Engineering, Professional Services executives.

 Click here to see and hear the … Continue Reading